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    May 2008

 

Hotel reservationHotel, bed and breakfast, apartment-venere.com

 

The Christofle museum - a moment in history

Musée Bouilhet-Christofle-- Visit a moment of history

 

Maison Française, a French decorating magazine, ran an article about l'art de la table, its history and the history of the tableware that is part of this art. Among the well-known luxury names was Christofle.

Aware that Christofle had a plant just on the outskirts of Paris, my procrastination was punished when I learned that 2005 was the closing of the last of its manufacturing workshops in Saint-Denis.

Although the workshops have moved, the samples of this labor from the past 200 years of creations are still worth a visit.

On display is a beautiful collection of over 2,000 pieces in chronological order that represent “only one quality, the best”, according to Christofle.

The prestige that the name evokes is evident from the serving pieces dating from the 1800s and King Louis-Philippe to Napoléon III to the luxury ocean liner Normandie and the Concorde.

 

My favorites

Some cutlery sets are shown without a knife – Mme Anne Gros (museum curator) explained that Christofle only manufactured knives for the fish course as well as the handles for the dinner knives. The dinner knife blades came from another manufacturer.

 

With modern times and "social change in the 20th century", fewer pieces are ordered by clients now. Where a silver set might consist of a hundred pieces at one time or a place setting for 12, the order of the day is now 6 or 8 place settings.

 

I thought the Bolide table lighter was quite interesting. It is supposedly a one-of-a-kind silver cigar lighter crafted in the shape of a race car with driver, made by American artist Jean-Michel Folon (1930-2005) for a Saudi billionaire.

 

The museum has one in its display case but another will go up for auction in December 2006.

 

In the first display case as you enter the museum is an original box of silver filigree (Bonbonnière). I was fascinated by this because it shows how intricate the silver work was compared to its evolution to a modern, sleek styling.

 

Trays and other serving pieces modeled on leaves and lily pads – literally! caught my attention. An actual leaf was used to create the impressions during the electroplating process.

 

Overview
The tour begins with each of the company's presidents presented with an artistic example of a piece produced during their tenure.

The first part of the museum reflects the historical evolution between 1830-1880.

The second part is a panorama of Christofle creations up to World War I.

The third section from 1900 to 2000 traverses the Art Deco period, Dianderie (metalwork that originated at Dinant, Belgium), luxury liners and contemporary styling.

Display cases show the techniques of the silversmith process with explanations and examples of electroplating, cloisonné enamel, guillochage (fine-engraving, called guilloche).


Tours
You can take the museum tour on your own; or the Saint-Denis tourist office (e-mail address) offers tours twice a season. Private tours are available if you are a member of WICE.

Individual tours

For the individual tour, a booklet with brief descriptions is available in English at the front desk as well as a workbook for children between 9 and 12.

This workbook entitled “Chris shows you around the Museum Bouilhet-Christofle” may be for children, but ask for it even if you are over 12.

Some of the questions and tasks contained in the hand out are really for children.

However, if you come to this exhibit on your own and are unfamiliar with the manufacture and history of these products, the hand out helps you focus on certain ideas and highlights specific items so your are not overwhelmed by all there is to see.

Consider the questions asked in the handout:

1. What is silverware?
2. Why is the museum called Bouilhet-Christofle? How does one eat like a king?
3. Can you see objects in the museum that you use every day?
4. How are these object made? Choose the objects to make a tray.
5. Did objects have the same style before?

Tourist office tours

Check the Saint-Denis tourist office website for the next dates to discover the museum with a guide.

As an example, two guided visits were available in the autumn, a Friday in October and another in December at 2:30 p.m. The cost is 6 euros, plus the admission to the museum (5 euros).

In order to get the most out of your visit, I recommend a guide because of the anecdotes and explanations. Otherwise, the general explanations are also good.

Private tours

At the present time, WICE is the only organization that I know of that gives tours as well; however, you have to be a member.

Another possibility could be from the Paris tourist office list of guides.

History
Founded in 1830 by the jeweler Charles Christofle the museum is located along the Saint-Denis canal and continues a long tradition of manufacturing in this town.

 

Gold and silver work was not new to Saint-Denis when Christofle opened its factory here.

 

Already in 635, Saint Eloi founded (you might say) the first royal manufacturing company.

 

Saint Eloi was a “goldsmith at the courts of King Clotar 11 and Dagobert 1. Although there is no certain attribution, some pieces of goldsmith’s work said to have been made by the saint, particularly a chalice which disappeared during the French Revolution, are known from drawings.”

 

The Christofle dynasty

"Born in 1805 to a family of small industrialists, an apprentice at the age of 15 to his brother-in-law, a jeweler in Paris, Charles Christofle developed rapidly the family jewelry business.

 

In 1839, he was at the head of the company of more than 50 employees.

 

In 1842, his interest was directed toward innovative technologies that would make his fortune: gold and silver plating with electrical current.

 

The beginning of the industrial revolution raised the importance of the middle class as a ruling class (the bourgeoisie). They took to a this new type silver work, notably because it was less expensive than pure silver.

 

Louis-Philippe and Napoléon III put in their orders for table settings. The house of Christofle acquired the title of silversmith to the King and furnisher to the emperor.

 

With the death in 1863 of Charles, his nephew, Henri Bouilhet, a chemical engineer and artist of renown expanded production with the tools to become a complete industry controlling all stages of production.

 

The factory at Saint-Denis, constructed in 1876 to treat the raw material from New Caledonia, became in 1878, the manufacturer of the most modern place settings of its time.

 

The First World War and then the monetary crisis of 1929 were financially difficult in the history of the company. The factories in Karlsruhe, Buenos Aires and Milan closed.

 

In 1930, Tony Bouilhet decided to combine all of the company’s activities under one roof.

 

After the Second World War, Christofle was once again prosperous: branches opened in Argentina, Brazil, Italy, Germany and the United States. The brand earned a worldwide reputation.

 

The symbol of this growth lead to the construction of a new factory in Normandy devoted to manufacturing of place settings.

 

The new aim was in the luxury market. Since 1933, the company has diversified to cover all of the areas in the arts de la table: glassware and crystal, porcelain, linens, gifts, etc." – translated from the city of Saint-Denis website.

 

"Christofle entered the new century in good economic health and with strong growth prospects. In 2001, the company commissioned a new line of designs from famed Parisian fashion leader Christian Dior.... After 170 years and a place in world history, Christofle seemed to have recaptured its youth." -- Encyclopedia of Company Histories

 

In light of its new diversity, some of the practical gifts now include candelabras, jewelry and a USB holder.

 

Directions

Take line 13 to the Saint-Denis Porte de Paris stop in the direction of Saint-Denis Université. The metro forks at la Fourche. (Do not take the direction Asnières.) 

 

From the Hôtel de Ville, for example, the ride takes 30 minutes.

 

At Saint-Denis Porte de Paris, take sortie no. 3, Marcel Sembat. (map)

 

It is a five-minute walk.

 

You will be walking toward the Saint-Denis canal. Pass the clinique and Leader Price.

 

Once over the bridge continue to the crosswalk and you will be facing "Christofle".

 

Practical details

Bouilhet-Christofle Museum

112, rue Ambroise Croizat

93200 Saint-Denis

Telephone: 01 49 22 40 40

Fax: 01 48 09 33 65

Metro: Line 13, Saint-Denis Porte de Paris station

Exit: Marcel Sembat

RER: Line D, Saint-Denis station

 

Open: Monday to Friday 9:30 a.m. to 5:30 p.m., closed holidays

 

Admission: 5 euros

 

Christofle in Paris

Paris Royal

9, rue Royale 75008

Telephone: 01 55 27 99 13

Fax: 01 55 27 99 22

pavillon.royale@christofle.com

 

Paris Opera

24, rue de la Paix 75002

Telephone: 01 42 65 62 43

Fax: 01 47 42 28 51

pavillon.opera@christofle.com

 

Paris Muette

95, rue de Passy 75016

Telephone: 01 46 47 51 27

Fax: 01 42 24 18 55

pavillon.passy@christofle.com

 

Christofle products are also available at the department stores, Printemps, Galeries Lafayette and Bon Marché.

 

museum photo

 

Pawlonia hairbrush

and mirror - leaf impressions - museum photo

 

Inside the museum - museum photo

 

from Factory to museum - museum photo

 

Bonbonnière - musem photo

museum exterior

 

museum exterior

 

metro map you will

see in station

 

 

Silver Queen is very helpful in answering your questions